VNMSFX

VNMSFX / NEW AD / FREE EARLY ACCESS

THE RECIPIENT.

A new VNMSFX ad. Watch it 24 hours early, then see how I made it.

PUBLIC RELEASE IN

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Public: Monday, September 21 · 12 PM ET

Season Pass: Sunday, September 20 · 12 PM ET

Package is inbound. A figure stands on the ramp of a cargo plane.

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SEE HOW I MADE IT.

A good-looking ad can still get skipped. I share the idea and production choices behind each release.

A look inside The Recipient

A whole operation. One bottle of cologne. For this VNMSFX spec ad, I started with the look of a major action movie, then generated the image assets to build that world. The full note explains how the opening and the product’s journey work together.

  1. 01

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  2. 02

    See how I made it.

    The idea, the opening, and the choices behind the finished ad.

  3. 03

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THE LAST DROP · DROP 01 · OUT NOW

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